Lifecycle Insights Manager | Al-Futtaim Automotive | Business Planning

Job Requisition ID: 167466

Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world’s most admired and innovative brands. Al-Futtaim Group’s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.

By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day

Overview of the role
We are seeking a detail-oriented Lifecycle Insights Manager with proven experience in OEM and dealer environments. You will have outstanding capabilities in understanding the complexities and levers that drive market dynamics in an automotive setting. You will be able to act with confidence when it comes to pricing decisions, discounting, and profit maximization across our portfolio of brands and products.

What you will do

• Conduct thorough analysis of market trends, customer preferences, and competitor pricing strategies to identify opportunities for pricing optimization
• Collaborate with cross-functional teams including sales, marketing, finance, and product development to ensure alignment of pricing strategies with overall business objectives
• Regularly review and adjust pricing strategies in response to market dynamics and business performance
• Utilize data analytics tools and techniques to analyze pricing data and identify key insights
• Develop pricing models and algorithms to simulate pricing scenarios and forecast their impact on sales and revenue
• Conduct sensitivity analysis to assess the potential impact of pricing changes on profitability and market share
• Monitor pricing performance metrics and KPIs to track the effectiveness of pricing strategies and make data-driven recommendations for improvements
• Monitor competitor pricing strategies and market trends to stay informed about industry dynamics and emerging opportunities or threats
• Conduct competitive benchmarking analysis to assess our pricing position relative to competitors and identify areas for differentiation
• Collaborate with finance teams to analyze pricing impact on revenue forecasts, profitability, and financial performance
• Support and contribute to a shift towards automated/semi-automated real-time monitoring of competitor pricing and offers to maintain derivative level competitiveness
• Facilitate new approaches and data-backed capabilities for tactical spend and offer generation to help Al Futtaim Automotive transition to more personalized, targeted tactical spend and initiatives
• Deliver a central intelligence suite for all Al Futtaim Automotive brands to drive consistency and rigor to pricing reviews, actions, and decision-making across Al Futtaim owned brands and competitor brands

Required skills to be successful

• A business or technical university degree is preferred
• Minimum 2 years experience leading an Automotive Pricing role or similar with an OEM or large Dealer Group
• Expert knowledge and experience in pricing analysis and data processing/analysis
• Deep domain expertise in data science, statistical analysis, and data visualization

About the team
You will be working alongside the Senior Lifecycle Manager and the Head of Lifecycle & Pricing. The team is responsible for process and quality improvement, performance management for HQ and dealer teams, product lifecycle and pricing, and sales planning.

What equips you for the role
Commercial acumen, clear strategic thinking, and ability to create buy-in and influence at a senior level
Performance reporting and visualization (including underlying data integrity)
Excellent analytical skills, with strong attention to detail to identify key trends
Knowledge of predictive pricing simulations/models and automation methodologies

About Al-Futtaim Automotive
A major division of the UAE-based Al-Futtaim Group of companies, Al-Futtaim Automotive is an industry leader with presence in 10 countries across the Middle East, Asia and Africa.
Our core business activities at Al-Futtaim Automotive include distribution, manufacturing, leasing and aftersales, and we are firmly established as the regional representative of some of the world’s most iconic automotive brands: Toyota, Lexus, Honda, Jeep, Chrysler, Dodge, Volvo and RAM.
We are driven by a customer-centric approach, constantly pushing the boundaries on innovation, quality standards, and value-added service across our vast universe of customers – right from motoring enthusiasts to fleet operators to contractors. Our mission is to become the leader in custom-made mobility solutions by delivering nothing less than world-class omni-channel experiences.
We channel our local expertise and global trust to deliver one of the most comprehensive portfolios of mobility products and solutions, from passenger cars to SUVs, electric vehicles to high-performance motorbikes, commercial vehicles to industrial & construction equipment.
What keeps the company moving forward is a 9000-member strong team, with inspiring possibilities for growth, throughout the career path. This is Al-Futtaim Automotive and we empower talent to move forward.