Website L'Oreal
Beauty is our DNA. From the very first hair dye L’Oréal produced in 1909 to our innovative Beauty Tech products and services today, our company has been a pure player and leader in the beauty sector worldwide for decades. We believe that beauty, the quest for beauty, unites us all. It is a fundamental need that goes beyond mere “appearance” and taps deep into human aspirations: a sense of belonging, self-realization, self-confidence... We strive to help women and men all over the world fulfill these aspirations, while understanding and respecting all the nuances in cultures, needs and traditions. And so our mission is to offer to all women and men on the planet the best of beauty in terms of quality, efficacy, safety and responsibility. With such strong foundations, we conceive and build an infinite diversity of beauty products and services – in order to share the best of beauty with everyone, everywhere.
Category Lead Skin
Hello, we’re L’Oréal,
We’re not just building brands, we’re shaping how the world experiences beauty (and it takes a lot of cool jobs to do it). Intrigued? Keep reading, this might be the opportunity you’ve been searching for.
Mission
Fully own the category short- and long-term growth strategy internally and externally, from vision to execution across O+O retailers
Key Responsibilities
CATEGORY STRATEGY O+O
- Build the 1–3 year category strategy based on deep shopper, consumer, customer and category insight and build action plans that optimize category growth. Built in partnership with the activation category manager and retail category manager.
GTM STRATEGY & ACTIVATION O+O
- Based on the defined category strategy, support the activation category manager to build and implement the winning GTM strategy for CPD. Includes channel strategy, brands activation plan and value creation across RGM levers resulting in an annual valo plan including promo golden rules by brand (fully in collaboration with RGM).
RETAILER COLLABORATION PLAN O+O
- Support the retail category manager to strategize our trade collaboration by channel and retailer based on aligning business priorities with the opportunity level of collaboration and ultimately impact with retailers.
- Define the category projects plan across retailers driven by the GTM strategy.
- Define the Share of Space and distribution targets for the retail category manager to implement.
KPIs
- Category and brand market share targets (as per total division)
- Gross Margin % Budget and/or valo target
- Elevate shopper experience (target number of point of sales)
- CNS Budget
- Share of space
- Advantage target position
Core Skills
- Stakeholder management
- Data driven decision making
- Category growth management
- Assortment optimization
- Category vision
Key Stakeholders
CBD Team: RGM, Merchandising Manager
Marketing: Brand GM, BBL
Sales: Sales Dir., Channel Dir.
Others: CMI, E-Com Dir., Finance Dir., Zone Category Team
What’s In It For You
- A place for you to leave your comfort zone and grow beyond your potential (here, you’ll be encouraged to try new things and take risks!)
- Real responsibility from day 1, there’s no sitting on the sidelines at L’Oréal
- An environment where people of every ethnicity, social background, age, religion, gender as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!
- A place where you can contribute to something bigger! Many of our brands have societal /environmental causes to make concrete difference
Who We Are
Join us at L’Oréal, the world’s #1 beauty company present in over 150 markets. For over a century, we have been transforming; fueled by data, tech, innovation, and science. Together, we tackle big challenges while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet.
The Consumer Products Division is on a mission to democratize beauty at its best. That means celebrating the diverse beauty of humanity and engaging the maximum number of people worldwide while elevating the mass beauty market with premium innovations. Our aspirational brands are at the forefront, inspiring and capturing consumer desires across regions and beauty categories. We have powerful, industry-leading brands like L’Oréal Paris, Garnier, Maybelline New York, NYX Professional Makeup, and more.
We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.
Want to discover more about L’Oréal Careers? Get the insider tips from L’Oréal recruiters on TikTok @LorealGroupe!
To apply for this job please visit careers.loreal.com.